Grasp all you need to know to get into the business of buying and selling domain names.
Domaining 101 puts answers to all your questions right at your fingertips!
Learn more about the meaning of domaining and discover how to buy and sell domains successfully with our handy guide.
Let's dive into it!
Wondering what domaining is all about? Uncover the ins and outs of buying & selling domain names with our comprehensive guide.
What is Domaining?
Domaining is the business of buying and selling domain names, usually for profit. It involves research, negotiations, and marketing to purchase domains with potential value, and then resell them at a profit.
Understanding how domaining works can help you hone your skills as a professional domainer and earn income from an often lucrative side business.
Understand the Different Types of Domain Names
There are several different types of domain names available to buy and sell.
Premium domains are typically brandable, short, keyword-rich, and have higher resale values.
Generic domains are usually established brands with multiple products or services.
Standard domains are those that lack the marketability and uniqueness needed to become a premium domain, but still can be profitably sold.
Research & Identify Desirable Domain Names
It is important to do your research when buying and selling domains.
You want domains that are short, catchy, and keyword-rich.
The best way to do this is by spending some time researching what's already available in the marketplace and brainstorming ideas together with fellow domainers.
Additionally, you can use domain names auction sites like Daaz or Sedo to mine already available names for potential purchases.
Estimate the Value of Your Domain Names
Once you have found a list of potential domain names in the marketplace, it is important to estimate the value of these domains.
Doing this allows you to better assess whether or not you are getting a good deal when either buying or selling. Some key indicators to consider are search engine traffic, domain age and keyword value.
Additionally, checking out domains that recently sold gives you an idea of what they could be worth in the market.
Advertise and List Your Domains for Sale
After you have built your domain portfolio, the next step is to advertise and list those domains for sale.
Major industry platforms such as Sedo, Dan, Afternic, Daaz and GoDaddy provide excellent marketplaces to list and promote your domains.
Additionally, you can leverage online tools such as Google Ads or Facebook Ads to promote your listings in order to reach a wider audience.
If a potential buyer is interested in one of your domains, make sure to negotiate the best price possible and deliver the domain securely once it has been paid for.
Negotiate with Prospective Buyers
When it comes to selling a domain name, negotiation is key.
Good negotiation skills will not only secure you the best prices but also help build relationships with buyers and result in more repeat purchases in the future.
It’s important to be aware of the value of your domain and to ensure you are asking for a fair price – remember that buyers are likely to try and lowball you as much as possible.
Negotiating with buyers can be difficult, especially when you feel like they are trying to take advantage of you.
So make sure you know how much your domain is worth before entering any negotiations!